I’m Travis Jacobson, and I build affiliate and partnership programs that actually move the revenue needle for B2B SaaS, eCommerce, and home services brands.
For the past 17+ years, I’ve managed programs for category‑leading brands in SaaS, eCommerce, home improvement, and BBQ. Recruiting high‑quality partners, optimizing performance, and turning affiliates into a predictable growth channel instead of a side project.


Today, I run ManagingAffiliates.com, where I help teams design, launch, and scale affiliate programs through hands‑on management, not templates and wishful thinking. If you’re looking to launch a new affiliate program or want more out of the one you already have, I’d love to hop on a call and talk through where affiliate fits into your overall growth strategy.

Outside of work, I’m a husband, dad, coach, and BBQ‑obsessed sports fan living in Utah.
My wife and I have four kids: Lexi, Hunter, Ali, and our son Tate, whom we lost in 2013 when he was 18 months old. It’s part of why I don’t take a single day with my family for granted.

Most evenings you’ll find me at a ball field, behind a smoker, or planning the next family trip. That same mindset of showing up, doing right by people, and building things that last is exactly how I manage affiliate programs.

Family Man

Family comes first. Everything I do is based on that principle. I love my wife, Brandi, and will do anything I can to protect the family we have built together.

Coach

I’ve coached little league teams for the past 20 years and spent a little time coaching football at Mountain Ridge High School and a season coaching soccer at Hillcrest. Sports teach youth so many important life lessons. Control what you can control!

Affiliate Expert

17+ years building and scaling programs for brands like WordPress.com, WooCommerce, Semrush, Liquid Web, Vivint, Bluehost, ThermoWorks, and more.

Wannabe Pitmaster

I’ve ruined more briskets than I care to admit. The ones that turn out perfect are worth every 14-hour smoke and keep me coming back to continue perfecting my methods. I am always down for a good discussion about smoked meat!